✨ Two Sisters, One Sparkling Mission

We’re Poshim and Sejal — two sisters who turned a shared frustration into a dream brand.

For years, we loved styling with jewelry, but we noticed the same thing every time: it didn’t last. The sparkle faded. The shine wore off. Beautiful pieces ended up tucked away after just a few wears.

That’s when we asked ourselves a simple question:
Why should affordable jewelry mean compromising on quality?


💎 Our Journey

With that question, our journey began.

We started with one clear mission — to create jewelry that doesn’t just look stunning, but stays stunning.
Jewelry that doesn’t tarnish after a few wears.
Jewelry you can actually live in.

From sketching ideas at our kitchen table to launching collections now trusted by thousands, every step has been driven by passion, purpose, and a commitment to timeless style that lasts.


✨ Our Belief

We believe you deserve pieces that shine through every moment — from coffee runs to celebrations.
For us, it’s more than just jewelry.

It’s about making everyday luxury — accessible, effortless, and everlasting.


Thank you for being part of our story.

With love,
Poshim & Sejal